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The late Russell Jones,
aka
"Ol' Dirty Bastard." |

The Real Nigger Show
By Mark Anthony Neal
SeeingBlack.com Music Critic
Talk
about "The Real Nigger Show" and Black music here!
"The real nigger show—the genuine
nigger show—
the extravagant nigger show."
— Mark Twain
"The game ain't changed, it just got more
fierce."
— Slim Charles, HBO's The Wire
It was my misfortune to have been reading Joseph Boskin's Sambo:
the Demise of An American Jester as the events of one week last
November began to unfold. Boskin's general thesis is that Sambo,
while clearly a tool of a racist society hell bent on denying African-Americans
full access American citizenship, had finally met a slow and uneventful
death towards the end of the 20th century. When Sambo was originally
published in 1986, Boskin was likely unaware of the burgeoning
phenomenon known as hip-hop and indeed it would two years still
before the imagery of hip-hop would forever change via the debut
of Yo MTV Raps. So yeah maybe Sambo did die, but there's been a
resurrection — one worthy of a billion dollar industry — and the opening segment of last week's Monday Night Football broadcast,
the Vibe Awards ceremony that was broadcast the following night
and the closing minutes ESPN's Friday night NBA game between the
Detroit Pistons and the Indiana Pacers were proof that Sambo and
the minstrel stage that so powerfully nurtured his existence are
still alive and well and whetting the appetites of those desiring
the "real nigger show".
Ironically the week began with eulogies for the late ODB (Russell
Jones), who clearly deserved to feted as the last American Sambo.
A week later Russell Jones's life seems less surreal — the opening
trailer to what was perhaps the most surreal week in the life of
Sambo. As the story goes Sambo can be traced back to European explorers
— the cutting edge of European imperialism — trying make sense
to the sounds and sights they witnessed while traveling in West
Africa. But Sambo really takes shape in the imagination of a developing
nation trying to make sense of their "race problem" in
the years before and after the Emancipation Proclamation. Sambo
receives a legible form when Thomas D. Rice ("Daddy Rice")
begins performing "Jim Crow" in 1928 and becomes the
most popular purveyor of blackface minstrelsy.
n Boskin notes in his book that the "minstrel show became
the most popular fare throughout the country... Shuffling and drawling,
crackling and dancing, wisecracking and high-stepping, the White
minstrel man welded the image of the Black male to material culture,
laid the foundations for its entry into the electronic media of
the following century, and carried it to audiences on three continents" (75-76).
In other words White male performances of blackness — faces donned
with burnt cork in an attempt to "represent" the realities
of Black life and culture — became one of the most popular forms
of American entertainment in the 19th and early 20th century. In
the absence of "real" contact with African-Americans,
the minstrel stage became the site of authentic blackness for many
White Americans, so much so that Mark Twain could remark in his
autobiography that the minstrel stage was "the real nigger
show — the genuine nigger show — the extravagant nigger show".
Though the minstrel stage was the most popular site for Sambo,
the icon could be found in a wide array of locations including
postcards, magazines, children's books (Helen Bannerman's Little
Black Sambo for instance), advertisements and stereoscopic slides
— the precursor to the movie projector and television. Sambo was
also presented in a variety of forms including stage performers,
artifacts and athletes. According to Boskin, what all of these
images shared was the intent by its purveyors to "make the
Black male into an object of laughter, and, conversely, to force
him to devise laughter.to strip him of masculinity, dignity and
self-possession." (14). Boskin adds Sambo as an "illustration
of humor as a device of oppression, and one of the most potent
in American culture" — an attempt to "render the Black
male powerless as a potential warrior, as a sexual competitor,
as an economic adversary." (14) The critical point here is
though the early minstrel performances were dominated by Whites
in blackface, the very idea of Sambo created a context in which
even Black performers were forced to adhere to the conventions
of minstrelsy. And of course there were rewards for such performances
by Blacks — financial and social rewards that far outweighed the
reality of being Black and actually having to live in a Jim Crow
society as opposed to performing "Jim Crow". This explains
why even a light skinned Black artist like Bert Williams felt compelled
to "cork-up" for White mainstream audiences in the early
20th century and why some Black performers continued to cork-up
well into the mid-20th century.
Decades after the supposed demise of Sambo, Black performers
no longer need to "cork-up" in a literal sense, as their
very presence on a Disney or Viacom network is meant to convey
a sense of Black authenticity — "the real nigger show".
Like the minstrel stage of the 19th century, hip-hop is now the "most
popular fare", but Sambo's presence is now less about making
White America laugh (though that still remains a critical component)
and more about the work that Sambo puts in as a broad-based entertainer
in the context of the Americanization of global media and commercial
culture. Michael Jackson and Michael Jordan — both brilliant and
problematic — were both products of the minstrel tradition and
the figures who most raised the financial stakes for Sambo. Their
Black authenticity was conveyed via signature moves — MJ's Moonwalk
and Jordan's above-the-rim court style. Not so much superhuman
as much as they were extraterrestrial — a continued commentary
on the distance between "authentic" blackness and White
America. The commercial success of Michael Jackson in the 1980s
and Michael Jordan in the early 1990s helps pave the way for the
mainstreaming of hip-hop culture and its influence on the contemporary
minstrel "stage".
A good example of the continued presence of the contemporary
minstrel stage could be found during UPN's broadcast of the
Vibe Awards. While many folk commented on the "fight" that
erupted as Dr. Dre was being presented with a lifetime achievement
award, more alarming was the granting of the first "video
ho" award (formally known as the "sexiest video vixen" award)
or Snoop and Pharrell's performance of "Drop It While's It's
Hot" which featured the requisite dice rollers and pimps.
No doubt Mr. Twain is happy to know that "the real nigger
show" still exists, perhaps giving more weight to comedian
Paul Mooney's quip that UPN was the "u pick a nigger" network.
Such minstrelsy was also at when ABC television ran an opening
segment to the “Monday Night Football" game between
the Philadelphia Eagles and the Dallas Cowboys. The segment was
a brilliantly conceived attempt to cross — promote two of the
network's most highly rated franchises – “Monday Night
Football” and “Desperate Housewives” — but products
that don't share the same audience. No doubt for ABC, it was entirely
bankable that the interests of Monday Night Football's largely
male audience would be piqued when a nearly nude Nicolette Sheridan
showed up on their screen. That Terrell Owens was the object of
her affection was both revolutionary and thoughtless (somewhat
akin to believing that the majority of White men who watch porn
really want to watch Black men have sex with White women) — the
product of insatiable desires to sell anything at any cost. Given
the hoopla over "tittie-gate" at the beginning of the
year and the results of the Presidential election earlier this
month, it would be naïve to think that the religious right
wouldn't be all over this thing if it was Peyton Manning or Brett
Farve that was being seduced by Ms. Sheridan. The reality though
is that it was Terrell Owens, who along with Ron Artest, is the
poster-child for the "don't-give-a-(f)" Black male athlete.
Anyone who suggests that there aren't clear racist overtones to
criticisms of the Owens-Sheridan spot should get themselves a copy
of Geoffrey C. Ward's Unforgivable Blackness: The Rise and Fall
of Jack Johnson. Somewhere Johnson, who was a champion heavyweight
boxer in the early 20th century and who enjoyed flaunting his relationships
with White women, is dancing a jig (maybe even Ray Lewis's jig).
Whereas Johnson was an singular object of disdain for many Whites
both for his professional skills as a boxer and for his extracurricular
activities with White women, the heightened visibility of highly
paid Black male athletes has helped create an industry of derision
— sports talk radio being just one example — and indeed such
derision, even hatred, is the price of the ticket for Black male
athletes who desire to be those highly visible, highly paid Black
bucks. Not simply the assets that help increase the coffers of
the owners of professional sports teams (and the attendant paraphernalia)
, highly paid Black athletes — Sambos — are now targets for
the legions of over-worked, under-paid, and disaffected White men.
In the political economy of Black male celebrity, highly paid Black
male athletes are the "shiny little ball" that diverts
attention away from the reality of underemployment, lack of adequate
healthcare, and aluminum foil ceilings (thinking about the assistant
managerial class at your local fast food restaurant). In the an
effort to keep their fandoms happy and paying (this includes home
subscription sports packages), owners of professional sports teams
and sports commentators (the White gaze — though quite a few minstrels
provide such commentary, Misters Steven A. Smith and Stuart Scott)
often turn a blind eye to the rhetorical violence that Black male
athletes face and the threats of real violence that fester beneath
the surface, not unlike that which exploded in Detroit last Friday
night.
When the NBA's highly salaried overseer meted out punishment
(David Stern's salary has been rumored to be as high as $20 million)
to members of the Indiana Pacers and Detroit Pistons, his message
was clear: Sambo you here to perform and part of that performance
is to ignore those fans who pay good money to be entertained and
who reserve the right to publicly despise you. As such the NBA,
Disney, Viacom and the NFL offers little protection for their highly
paid minstrels. Such is the case for the fame and fortune that
now comes with "the real nigger show". As Slim Charles
so eloquently reminded us during the current season of The Wire, "The
game ain't changed, it just got more fierce." — January 7, 2005

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